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- Google's Partnership with Reddit Enhances Search, Bayesian Probability Theory's Elegance Explored, & Influencer Marketing ROI Maximization
Google's Partnership with Reddit Enhances Search, Bayesian Probability Theory's Elegance Explored, & Influencer Marketing ROI Maximization
The Money’s In The (business) Model
Many individuals often prematurely deem certain marketing channels ineffective or outdated. The author prefers traditional channels like organic SEO, content, and email marketing over social media, attributing this choice to personal challenges experienced with social platforms. However, it's acknowledged that social channels have proven successful for many businesses, suggesting that effectiveness varies based on deployment and context. https://www.littlestreamsoftware.com/articles/dead-channels/
Determining the necessary market share to achieve success is crucial in business planning. The author discusses scenarios where capturing less than 1% of the market could suffice for some businesses, while having 90% could yield unsatisfactory returns for others unless the lifetime value of new customers is exceptionally high. https://knighterrant.co/capture/
AI is Augmented (human) Intelligence
Google has announced a strategic partnership with Reddit to enhance its Search service, obtaining exclusive access to Reddit's data. This collaboration aims to enrich Google's Search and generative AI projects by incorporating Reddit information to provide more content-driven, user-helpful results. https://www.marketingdive.com/news/google-search-reddit-data-sharing/708353/
The new version of Google’s Gemini can analyze over a million tokens, offering an advanced level of context. A comparison is made to the efficiency of AI in processing large volumes of data against the time it would take a human to achieve similar outcomes, highlighting rapid advancements in AI technology. https://www.oneusefulthing.org/p/strategies-for-an-accelerating-future